Export Challenges and Strategies in Indian Industry, 1/e
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Export Challenges and Strategies in Indian Industry, 1/e

Editor : S. Shanmugasundaram & N. Panchanatham
© Year : 2012
ISBN : 9789381141939
Pages : 256
Binding : Hardback
Weight : 0.67   kg
Discount : 20.00  %
Price :   87.00      69.60
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  • About the Book
  • Salient Features
  • Table of Contents
  • About the Author

Entering an export business requires careful planning, management commitment, knowledge on capital and market know-how, competitive pricing strategy and access to quality products.
Export Challenges and Strategies in Indian Industry covers a wide range of topics relating to export business in India, viz., production challenges, procurement challenges, technological challenges, cost challenges, supply chain challenges, HR challenges, financial challenges, quality challenges, research & development challenges, international pricing challenges, infrastructure challenges, government policy challenges, international packing and marketing challenges, export shipping challenges, export marketing, WTO related issues, trade and non-trade barriers, market survey, India’s export potential, export competitiveness, market-related issues, policy issues, issues from Indian standard, issues relating to foreign direct investment, labour issues, and so on.
This volume is an attempt to augment the existing resources on export business.

  • Compilation of 26 articles dealing with a wide range of topics relating to export business in India.
  • Covers all the basic export/import challenges in Indian industry mainly, procedures and documentation challenges, experienced foreign traders, and cost saving information and advice.
  • Covers all the important sectors, namely, agriculture, IT, manufacturing, tourism, etc.
  • Each article is preceded with an abstract, keywords, and ends with a conclusion and references.

  • Indian Agricultural Exports: Constraints for External Trade
  • Resilience Strategies for Manpower Issues in the Special Economic Zone
  • Ayurvedic Medicine in Indian Souk Echelon and Overseas Countries
  • Role of Tourism in India’s Foreign Exchange Earnings: A Micro Study
  • The Factors Affecting Export Performance of Tea Industry
  • A Study of Continuous Evolution in Computing System
  • International Business: Challenges and Opportunities
  • Indian Export Trends, Issues and Challenges in Aloe Vera Leaves
  • Challenges and Strategies for Indian Medical Tourism Industry
  • Exploring Different Dimensions of Recession in Indian Scenario
  • An Analytical Study of Foreign Direct Investment in Retail Sector
  • Worldwide Competitiveness of the Dyeing and Printing Industry of Jetpur
  • Lack of Strategic Export Orientation and Internationalization Barriers of Indian Industries with Special Reference to SMEs in India
  • Challenges of Indian Agricultural Exports
  • Opportunities and Challenges of Supply Chain Management
  • A Study on Performance, Challenges and Opportunities of Indian IT
  • ITES Industries Export
  • Strategic Export Orientation and Internationalization Barriers: Evidence from SMEs in a Developing Economy
  • Telemedicine’s Potential Challenges and Future Diagnosis Renovate of Rural Health in India
  • Footwear Cluster Facing the New Competition and Challenges in Agra
  • Export of Hair: A Golden Opportunity to India
  • An Empirical Study on Competitive Positioning in International Logistics using Neural Networks: Chennai Port
  • The Current Scenario in Export of Indian Agriculture
  • The Distressing Issues in Performances of Clearing and Forwarding Agents in Chennai
  • Evaluation of Electronics and IT Exports in India
  • The Evaluation of Import and Export Performance in Cargo with Reference to Chennai Port Trust
  • Product Life Cycle to Determine Market in International Business
  • Index.

S. Shanmugasundaram :- S. Shanmugasundaram is Assistant Professor, Department of Business Administration, Annamalai University, Annamalai Nagar, Tamil Nadu, India. His academic profile other than M.B.A., includes M.F.M. M.Phil in Business Administration and postgraduate diploma in Foreign Trade from Annamalai University. He is pursuing Ph.D. in “Export challenges and strategies in Indian apparel industry, Tirupur”.
He has 15 research publications to his credit in international and national journals and edited volumes. He has attended various national and international conferences, seminars and workshops.


N. Panchanatham :- Panchanatham Natarajan is Professor and HoD, Department of Business Administration, Annamalai University, Tamil Nadu, India. He has published more than 300 papers in leading journals. He is also the principal investigator – AICTE R&D, MODROBS, UGC and TNSCST research projects.
He is a corporate trainer and consultant in HRD for public and private sector and educational institutions. Participation in national and international seminars, conferences, invited lectures, workshops, etc. exceeds 1000.
His present research focuses on training and development, work life balance, personality development.
His academic profile other than Ph.D. includes M.B.A., MICI (USA), SME R&D (Israel), M.Com., M.Sc. (Zoo), M.Ed., M.A. (Phy.), M.Sc. (Yoga).

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