The book broadly covers B.Com/BBM syllabus of all major universities and MBA entrance exams. It provides an introduction to various basic mathematical concepts with the help of a large number of illustrations. It will help gain proficiency to solve diverse variety of problems. A special capsule containing the gist and list of formulae is incorporated at the end of each chapter. Statistical techniques and the situations where these could be usefully employed are also discussed in detail.
G.R. Veena :- G.R . Veena is M.Sc. M. Phil (Mathematics), PGDHE, CIG, and has more than two decades of teaching experience in various capacities. She was a part time academic councellor at IGNOU. She has guided a couple of students for M. Phil. from Bharathidasan University. She is presently working at TISB.Seema Sambargi :- Seema Sambargi is Associate Professor, Adarsh Institute of Management and Information Technology, Bangalore. She holds postgraduate degree in Statistics and Business Administration. She has more than 15 years of teaching experience. Her areas of interest include Statistics, Marketing and Strategy. She is also the Managing Editor of Adarsh Journal of Management and pursuing research in Internet Marketing.